4 Tips for Getting Noticed at Trade Shows

Here’s a typical scenario faced by many young companies: You want to raise awareness of your company at an upcoming industry trade show, but you don’t have much money to spend. You can afford neither the exorbitant cost of booth space or the booth needed to fill it. Nonetheless, it is critical for your young company to join the fray and get in front of potential customers, partners and investors. So, what can be done?

It is time to get creative. In this situation, guerilla marketing is a great strategy.

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