Anyone working in or observing the marketing world can predict a few of the bigger themes and issues that will be of increased relevance in the coming year. The continued growth of mobile, the explosion of data, the evolution of content marketing—all factors that will shape the marketing landscape in 2013 and beyond.
Advances in mobile technology will allow everyone to stay more connected to the things they love. This creates a positive challenge for brands to create even better experiences for the consumer.
For more, click the link below. Check back tomorrow for part 2.