Missouri State University Misspells Name on Over 8,000 Promotional Bags
Employees at Missouri State University forgot to do their homework on an order of promotional bags that were given out to students this year. About 6,000 canvas book bags with the school mascot and misspelling "Univeristy" were given to students from the university bookstore.
According to the Springfield News-Leader, MSU spent $70,844 on an order of 17,800 book bags, which were given free of charge to students who pre-ordered their textbooks from the bookstore. In addition to the 6,000 given to students, another 2,500 were destroyed by the university. The school reports that the other half of the order has the correct spelling and will be given out to students in the fall 2013 semester.
Kyle A. Richardson is the editorial director of Promo Marketing. He joined the company in 2006 brings more than a decade of publishing, marketing and media experience to the magazine. If you see him, buy him a drink.