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Promotional products distributor Pinnacle Promotions Inc., Atlanta, announced the addition of original 360-degree imagery to its website. The new technology provides visitors with an interactive shopping experience, allowing them to view full spherical panoramas of products.
The visual effect of the 360-degree images is accomplished through a process that assembles multiple photographs taken of different angles of the promotional products into one fluid animation. Users have the option to view a still image or the 360-degree animation on each product page. They are also able to interact with the animation and "grab" the image to rotate the product to any angle with their mouse.
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