River's End Trading Company Welcomes Mike Sellers as the New Vice President of Sales for the Corporate Promotional Products Division
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River's End Trading Company, Medina, Minn., announced that Mike Sellers has joined the Minnesota-based supplier of top name branded apparel as the new vice president of sales for the corporate promotional products division.
Sellers will be responsible for managing and directing the national sales team for the corporate market, creating innovative sales and marketing programs to achieve short and long-term sales goals and objectives that align with executive management's strategic plan. He will work with the president of promotional products and the sales and marketing teams to help protect and grow the current brands while positioning the River's End Trading Company private label products with key distributors.
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