Russell Athletic Will Cease Making Team Uniforms
For over 100 years, Russell Athletic has been supplying athletic teamwear, but it looks like times are changing. According to AL.com, the company released a statement last week announcing it would cease filling orders through mid-December.
In the statement, senior vice president for brand management Scott Greene said the company decided to transition away from team uniforms in order to focus more on its retail market efforts, as well as the growing athletic and lifestyle apparel market. The company plans to unveil a new product line in spring 2018.
Hannah Abrams is the senior content editor for Promo Marketing. In her free time, she enjoys coming up with excuses to avoid exercise, visiting her hometown in Los Angeles and rallying for Leonardo DiCaprio to win his first second Academy Award.
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