With the first day of exhibits at The PPAI Expo in Las Vegas over, attendees and exhibitors alike are assessing the show and the impact it will have on their businesses. Promo Marketing sat down with a number of suppliers and distributors to get their first impressions from the show floor.
"The show has been extremely successful," said Lauren Fox, sales and marketing manager for Fresh Beginnings, Valdosta, Ga. "We have been slammed all day." Compared with last year's show, Fox said, "It's been a lot heavier traffic for us and we've been very pleased with the conversations we've been having."
Kyle A. Richardson is the editorial director of Promo Marketing. He joined the company in 2006 brings more than a decade of publishing, marketing and media experience to the magazine. If you see him, buy him a drink.