Desk and Office Accessories To Make the Workplace Feel Like Home

By Lisa Horn and Cas

For All Office Workers

Looking for an idea good for all personality types? Try this one below.

Flip Calendar With Image Personalization from Bentcil

Why We Love it: Showcasing your client’s name through personalization within the featured images makes this calendar a unique standout that will be kept—guaranteeing advertising messages will be seen.

What Makes it Different: The sturdy pop-open tent is made from 18 point folding board in four color options (black, blue, red and white) and two sizes. Your client can choose to highlight up to four special dates each month and start the calendar in any month.

How to Sell it: Make the calendar even more personal by creating your own artwork and adding variable text. Know your client’s birthday? A personalized birthday cake image can be placed in the recipient’s birth month.

Post-it Custom Printed Notes Cubes - Cube In A Box from 3M Promotional Markets

Why We Love Them: Post-its are so dang handy that they’re a must for any desk and office promo. Whether used by receptionists to take phone messages or CEOs to make notes on an important contract, there are hundreds of ways to use this office staple.

What Makes Them Different: While the notes are only for large orders (they have a 10,000 piece minimum), the full customization allows you to print a different message on each side and promote multiple services, products and locations.

How to Sell Them: Since the box is refillable, you can create a campaign that includes additional Post-it cube refills to get even more impact.

Umbra Fish Hotel from International Merchandise Concepts

Why We Love it: If you really want to make a splash, this fish hotel features an award-winning design that will get noticed every time.

What Makes it Different: The modern architectural details are accentuated by the crisp white construction that is an ideal showcase for a logo. The inner glass bowl is removable for easy cleaning.

How to Sell it: Donn James, editor of social media and publicity for International Merchandise Concepts, suggested targeting the housing market. “Target architects, glass companies, modern housing developers and real estate companies specializing in high-end condo sales,” he said. “And because of the purported calming effects fish have, use it as a perk for CSRs, sales reps, brokers or anyone in a high-stress environment.”

There's a reason why more than a billion dollars worth of promotional desk and office products are sold every year: They're effective. From sticky notes and pens to journals and mugs, the items we use during every workday are the perfect vehicles for promotional advertising.

With the vast number of items on the market today (read: thousands upon thousands), how do you choose which ones are best? Beyond fitting the scope, theme and budget, the item your client selects must fit the personal preferences of the recipients. Being audience-centric is essential if you want your product to capture that coveted desktop real estate.

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Lisa Horn Author's page

Since 1998, Lisa Horn, CAS, (a.k.a. The Publicity Gal) has been reporting on the issues that matter most to the promotional products industry. Currently, she writes about brand safety and responsible sourcing on behalf of Quality Certification Alliance (QCA). Reach her at lisa@lisakhorn.com.

Cas Author's page

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