The Lap of โจLuxury
Wellness promotions focus on pampering with โจclassic spa goods and new vegan products
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Who: According to House, health care facilities, cause-marketing programs, trade shows, special events, incentive gifts and senior living communities are good markets for personal care products.
How: House offered examples of wellness products sales. "We have several instances where emery or salon boards have been used as gifts for residents of senior living facilities," he said. "Salon boards [are] given as branding tools by doctor's groups, health care companies and equipment companies," House explained. Though his example took place at a senior living community, the idea is useful for almost any industry.
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- Companies:
- Alexander Manufacturing
E
Colleen McKenna
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