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Sean Norris
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The Wisconsin Badgers are in the Final Four, and that means one thing: red-and-white merch sales are booming. Or, were booming, in the case of one popular T-shirt.
The shirt, a tribute to Badgers forward Nigel Hayes' good-natured trolling of the NCAA post-game stenographer with words like "onomatopoeia" and "antidisestablishmentarianism," was a hit at the university bookstore—until Wisconsin had it pulled. The problem? The shirt violated NCAA rules, since it used Hayes' likeness. Maybe.
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Sean Norris
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Sean Norris is editor-in-chief for Promo Marketing. Reach him at snorris@napco.com.
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