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Coach

Selling Smarter

By Rosalie Marcus

About Rosalie

Speaker, author and sales coach Rosalie Marcus, The Promo Biz Coach provides proven tools, tips and strategies for selling smarter, working less and making more!
 

Beyond Words

Rebecca Kollmann, MAS+
Create an Experience
Sep 15, 2014

There are times when we do everything we can to reach our goal as quickly and as effortlessly as possible....



Kiwi's Coaching Corner

Paul  Kiewiet
Focus or Discipline?
Sep 11, 2014

A great many of my coaching clients ask for help with focus. They are easily distracted and stray from doing...



Not So Technically Speaking

Dale Denham
3 Reasons Promotional Products Work Better Than Most Online Advertising
Sep 9, 2014

Promotional products cannot be blocked but online advertising can and is. In fact, the blocking of ads on websites is...



Million Dollar Mindset with Greg Muzzillo

Greg Muzzillo
"You Don't Have to be Great"
Sep 8, 2014

That's right. "You don't have to be great to start, but you have to start to be great." I love...



Compliance Chat

Jeff Jacobs
If You See Something, Say Something: Even With Promo Products
Sep 5, 2014

It’s a phrase seen in airports, train stations and other public transport areas, as well as in neighborhoods, parks, public...



Jeff's Rant

Jeff Solomon, MAS
2015 … Really?
Sep 4, 2014

As I write this, it is hot in Southern California, making it hard to believe that summer is almost over...



Quick Thoughts by Cliff Quicksell, MAS

Cliff Quicksell, MAS
What Clients Really Want—It’s Not the Best Price!
Aug 25, 2014

A few years back I was speaking at Fruit of the Loom’s national sales meeting, I had the pleasure of...



Embellished

Kyle Richardson
The Best Laid Plans
Jul 11, 2014

Why it's always smart to keep a planner with your schedule and important documents, and why it's never smart to...



Promotional Fashionista

Colleen McKenna
5 Soccer Promotions for After the World Cup
Jul 1, 2014

Studies show that Americans prefer soccer to NASCAR. Here are five items to sell to soccer fans....



Mike's Blog

Michael Cornnell
Interview with Jason Black, CEO of Top Distributor Boundless Network
May 19, 2014

Ranking #19 on the Top 50 List, Black shares his thoughts on the future of the industry and what has...



Be Bold, Be Different, Be Memorable

Rick Greene, MAS
Source Your Inner Iron Man
Jun 11, 2014

Be a hero. Look for opportunities to swoop in and save the day. Source your inner Thor or Wonder Woman....



The Hot Button

Mary Ellen Sokalski, MAS
"How It's Made" Can Make You More
Jun 11, 2014

The show "How Its Made" is celebrating its 22nd season on television. How can we be a hit, season after season,...



Be Dazzled

Elise Hacking Carr
Got Control Issues?
May 14, 2014

Does chaos define you? How you respond to certain situations says a lot about your character. Here are five quotes...



Guest Blogs

Guest Contributor
The Anatomy of Emotional Marketing
Apr 11, 2014

You've probably heard the old adage: "It's the thought that counts." This could not be any truer, especially in business. When...



Big Picture Promo

Matt Kaspari, CAS
Meeting Clients Where They Are
Oct 24, 2013

Promotional marketing is at its best when it empowers a client’s brand, meets his or her objectives and fits within...



My Two Cents

Rick Brenner
For Promotional Product Sales, Protect Your Client's Brand
Jun 3, 2013

Whether you are selling to a global brand like Nike or to your local YMCA, no single asset is more...



Friday Sales-thought of the Week!

Dale Limes, MAS
Reverse Engineer Your Sales Success
Mar 18, 2013

Steven Covey reminds us that when setting goals ... "Start with the end in mind." That is to visualize the...



Editor's Notes

Nichole Stella
The Perfect Match
Mar 5, 2013

The Super Bowl has also become the Ad Bowl, where brands duke it out to see who has the funniest,...



The Sales Challenge

Bill Farquharson
Think and Succeed
May 29, 2012

What would happen if you woke up in the morning and your first thought was, "I am never going to...



Creating More Purposeful Sales Conversations

Lisa Leitch, CSP, MAS
Under 100 Days to Achieve 2011 Goals
Oct 20, 2011

It's hard to believe, but there are fewer than 100 days left to achieve 2011 goals! Are you on track...



How to Get Prospects Calling You

 

Calls to Action, or CTAs, are words or sentences that encourage and motivate your current clients or best prospects to take immediate action.

You want more business, right? An enticing CTA on all your marketing materials can make a big difference in increasing your promotional products sales. It's also a marketing strategy you can share with your clients.

Here are some examples of Calls to Action for your promotional products business that you can easily model:

Call to Action on Business Card:
- Call today and get a complimentary marketing checkup and free gift.
- Call today and get a FREE screen charge on your first order.
- Call today and receive a FREE special report: Top 5 Ways to Promote Your Business

Call to Action on Your Website:
- Call now! A friendly business promotion expert is waiting to speak to you.
- Join our mailing list and get an instant download: Top 5 Ways to Attract Clients to Your Trade Show Booth.
- Satisfaction Guaranteed: We stand behind everything we sell.

Call to Action on a Self-Promo:
- Visit WWW... free marketing tips video and ideas.

Call to Action on a Phone Message:
- Please leave your name and number so we can get back to you quickly. While you're waiting, check out our fantastic website at WWW... for the latest promotional trends and ideas. Get a free instant download: Top 5 Ways to Get Results and Get Business Using Promotional Products.

Call to Action on your LinkedIn Profile:
- Check out my video tips at WWW... and connect with me for more fast and easy tips to easily and effortlessly promote your business.

Use Calls to Action similar to these and get your most-wanted promotional products prospects calling you.

I'd like to hear from you, what are you doing to encourage clients and prospects to call you? Are you using Calls to Action?

Rosalie Marcus, The Promo Biz Coach, helps promotional sales professionals sell more at higher profit margins  to choice clients and quickly increase their incomes! Get a FREE special report: 10 Big Mistakes Promotional Professionals Make and How to Avoid Them and a FREE Skyrocket Your Sales audio download at http://www.promobizcoach.com. Reach her at Rosalie@promobizcoach.com or 215-572-6766.

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