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Elise Carr

Be Dazzled

By Elise Hacking Carr

About Elise

Elise Hacking Carr is Managing Editor for Promo Marketing Media Group.
 

Kiwi's Coaching Corner

Paul  Kiewiet
How to Have a Conversation
Apr 24, 2014

You will build a better business if you learn how to have a better conversation. Maybe the best thing you...



Not So Technically Speaking

Dale Denham
Too Many Priorities
Apr 22, 2014

Earth Day. Promotional Products Work Week. Technology Summit. So many topics, which one should I blog about today?...



Compliance Chat

Jeff Jacobs
Promotional Products: If It Ain’t Broke, Leave It Be
Apr 18, 2014

I wrote recently in this space about swag that went wrong for Goldman Sachs at a conference for women in...



Jeff's Rant

Jeff Solomon, MAS
A "Condemned" Supplier Shares the Truth!
Apr 17, 2014

There clearly are companies who operate in ways that are contrary to the traditional supplier/distributor model we are comfortable with....



Selling Smarter

Rosalie Marcus
Speak Now and Sell More!
Apr 15, 2014

How would you like a powerful marketing strategy that can position you as a leader in your field, put you...



Promotional Fashionista

Colleen McKenna
3 Ways to Style an Imprinted Tee
Apr 15, 2014

Imprinted T-shirts are in with the fashion elite. Here's how they are styling the tees....



Beyond Words

Rebecca Kollmann, MAS+
Adapting Your Style
Apr 14, 2014

Many of us have taken a behavioral style inventory at some point in our careers. While the intent of these...



Guest Blogs

Guest Contributor
The Anatomy of Emotional Marketing
Apr 11, 2014

You've probably heard the old adage: "It's the thought that counts." This could not be any truer, especially in business. When...



The Hot Button

Mary Ellen Sokalski, MAS
Even Retirees Are Doing It
Apr 9, 2014

Even older clients who grew up with the "one-size-fits-all" adult T-shirt as their world are choosing to buy FASHION TEES....



Million Dollar Mindset with Greg Muzzillo

Greg Muzzillo
"Free Crab Tomorrow"
Apr 7, 2014

Joe's Crab Shack offers free crab tomorrow. That's because it's never tomorrow. All we have is today. I've talked to...



Quick Thoughts by Cliff Quicksell, MAS

Cliff Quicksell, MAS
6 Reasons Why Marketing Fails and How to Prevent It
Mar 31, 2014

When it comes to marketing, there are no guarantees. A great marketing idea that is poorly implemented or incorrectly presented...



Be Bold, Be Different, Be Memorable

Rick Greene, MAS
5 Ways to Use LinkedIn to Land New Business
Feb 26, 2014

LinkedIn is a happening place. It is the unsung hero of social platforms and it can indeed be used to...



Mike's Blog

Michael Cornnell
Ads on NBA Jerseys: An Inevitability?
Feb 24, 2014

The NBA may be stating that they're no closer to on-uniform ads than they were in 2011, but that doesn't...



Embellished

Kyle Richardson
New Year, New Site, New Magazine
Jan 31, 2014

This week, we announced the redesign of our home page and magazine. Let us know what you think about the...



Big Picture Promo

Matt Kaspari, CAS
Meeting Clients Where They Are
Oct 24, 2013

Promotional marketing is at its best when it empowers a client’s brand, meets his or her objectives and fits within...



My Two Cents

Rick Brenner
For Promotional Product Sales, Protect Your Client's Brand
Jun 3, 2013

Whether you are selling to a global brand like Nike or to your local YMCA, no single asset is more...



Friday Sales-thought of the Week!

Dale Limes, MAS
Reverse Engineer Your Sales Success
Mar 18, 2013

Steven Covey reminds us that when setting goals ... "Start with the end in mind." That is to visualize the...



Editor's Notes

Nichole Stella
The Perfect Match
Mar 5, 2013

The Super Bowl has also become the Ad Bowl, where brands duke it out to see who has the funniest,...



The Sales Challenge

Bill Farquharson
Think and Succeed
May 29, 2012

What would happen if you woke up in the morning and your first thought was, "I am never going to...



Creating More Purposeful Sales Conversations

Lisa Leitch, CSP, MAS
Under 100 Days to Achieve 2011 Goals
Oct 20, 2011

It's hard to believe, but there are fewer than 100 days left to achieve 2011 goals! Are you on track...



The Search for Inspiration

 

I’ve got “green” on my mind. This actually has nothing to do with St. Patrick’s Day. Can’t say it has anything to do with Pantone proclaiming emerald as the “Color of the Year,” either. In fact, I can thank a redhead for getting me stuck on this idea.

Sunday night’s Grammy Red Carpet was a little toned down compared to years past. CBS issued a strict dress code for attendees, hoping to limit wardrobe malfunctions and heavy fines. Many celebrities abided by the decision, while others found small loopholes (I’m looking at you, Jennifer Lopez, Katy Perry and Kelly Rowland). Florence and the Machine vocalist Florence Welch slightly skirted around the mandate by flashing some leg, but that’s not what caught my attention.

Welch wore a studded, emerald green Givenchy gown (custom designed for her). The dress is the perfect fodder for a “Love it/Hate it” debate. I happen to love it on her, but the Twittersphere and Facebook-land took to referencing their favorite reptilians. Think Teenage Mutant Ninja Turtles, Godzilla, the dinosaurs of Jurassic Park, etc. Because of Welch’s bold fashion choice, along with the power of social media, I’m now crushing on strange green creatures. Yet, a reminder that inspiration can be found in surprising places.

Just for fun, I visited Promo Marketing’s search engine and typed in different key words, including: “reptile,” “turtle” and “lizard.” Turns out, they can add an interesting twist to promotions:

Alligator Squeezies Stress Reliever from ALPI International
You can run, but you can’t hide from … stress. Your clients are no exception. Help them defeat one of their biggest adversaries with the Alligator Squeezies Stress Reliever from ALPI International. They can squeeze it, throw it or stomp on it—all while looking at your company logo. Note, this alligator doesn’t bite back.

 

 

5” Custom Sand Lizard from Artistic Toy Manufacturing
Lizards can heighten the creep factor for some people. However, a plush lizard makes that nearly impossible. Bring business to your party or wildlife protection and preservation campaign with the 5” Custom Sand Lizard from Artistic Toy Manufacturing.

 

Pencil Top Stock Eraser from LarLu/Display-Tec
It’s not easy being green and sometimes it’s not easy when you make a mistake. The Pencil Top Stock Eraser from LarLu/Display-Tec is a fun way to start over and get it right.

 

The next time you’re tempted to bash your head against your computer screen until a brilliant idea magically appears, observe your surroundings and catch up on current events. Most importantly, keep an open mind! For instance, like the reptile angle, but don’t want to be quite so obvious? Try these ideas:

Jonathan Corey Performance Mock Turtle from Atlantic Coast Cotton
Dress up your business-casual look with this short sleeve Mock Turtle from Atlantic Coast Cotton. It comes in white, bimini, black, butter, charcoal, ivory, navy, red or sage, and is available in sizes S through 3XL.

 

 

Pecan Turtles from Maple Ridge Farms
Treat your taste buds to Maple Ridge Farms’ ivory gift box filled with 12 Pecan Turtles. Foil-stamp your logo or promotional theme in one of six colors.

 

(Editor’s Note: Still have green on the brain? Check out Michael Cornnell’s St. Patty’s Day post and Colleen McKenna’s emerald-inspired post.)

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