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About Dale

Geiger CIO Dale Denham, MAS+ provides practical insights on how you can benefit from technology in no nonsense terms. Follow him on Twitter: @GeigerCIO.

 

Be Dazzled

Elise Hacking Carr
The Baby Boom: 3 Must-have Maternity Pieces
May 21, 2013

The rumors about Beyoncé’s second pregnancy may be false, but that shouldn’t stop you from outfitting other moms-to-be in promotional...



Mike's Blog

Michael Cornnell
Sales Channel Conflict: How a Furniture Wholesaler Resolved the Issue of Selling Direct
May 20, 2013

An importer in an industry similar to ours comes to a decision on this risky, make-or-break-your-business issue....



Jeff's Rant

Jeff Solomon, MAS
Why...?
May 16, 2013

Why... be connected? I've often talked about my love of trade shows and the value of business relationships, which are...



Promotional Fashionista

Colleen McKenna
How to Celebrate National Bike Month
May 15, 2013

May is National Bike Month. Here are five bike-friendly products and apparel to purvey for the next two weeks....



Selling Smarter

Rosalie Marcus
Help! My Customers Know the Codes
May 14, 2013

A promotional products distributor recently wrote me and asked how to handle clients that have figured out the industry's pricing...



Beyond Words

Rebecca Kollmann, MAS+
A Blog of a Different Color
May 13, 2013

When we communicate with others—through a presentation, through graphics or through text in an article—the use of color can truly...



Embellished

Kyle Richardson
Call For Sources: Michigan Suppliers and Distributors
May 10, 2013

Do you work in Michigan, or do you sell into the restaurant industry? I want to hear from you....



Kiwi's Coaching Corner

Paul  Kiewiet
Think Like Your Client
May 9, 2013

Getting out of the commodity game requires hard work, thoughtful work and requires learning new skills and work habits. You...



Be Bold, Be Different, Be Memorable

Rick Greene, MAS
The Fearsome Green Profit Margin
May 7, 2013

Or "Detective Fiction, Sales and the Art of Listening."...



The Hot Button

Mary Ellen Nichols, MAS
Have You Cleaned Out Your Teenager's Gym Bag Lately?
May 1, 2013

Performance clothing has changed over the past 10 years: silkier, stretchier, more mesh, even less stinky in some cases. So...



Big Picture Promo

Matt Kaspari, CAS
The Shift to Empowerment Marketing
Apr 25, 2013

Empowering is the act of giving away your power to those around you so you can elevate the group as...



Friday Sales-thought of the Week!

Dale Limes, MAS
Reverse Engineer Your Sales Success
Mar 18, 2013

Steven Covey reminds us that when setting goals ... "Start with the end in mind." That is to visualize the...



Editor's Notes

Nichole Stella
The Perfect Match
Mar 5, 2013

The Super Bowl has also become the Ad Bowl, where brands duke it out to see who has the funniest,...



Compliance Chat

D E Fenton
When a Picture Says a Thousand Words: Bangladesh
Nov 30, 2012

It takes a single negative image to undo even the most successful campaigns in the eyes of your customers—and many...



My Two Cents

Rick Brenner
CPSC General Counsel Clarifies Distributor Responsibilities for Children's Apparel
Oct 8, 2012

There aren't many distributors who would describe themselves as manufacturers. But under CPSIA, the majority of promotional products distributors—at least...



The Sales Challenge

Bill Farquharson
Think and Succeed
May 29, 2012

What would happen if you woke up in the morning and your first thought was, "I am never going to...



Creating More Purposeful Sales Conversations

Lisa Leitch, CSP, MAS
Under 100 Days to Achieve 2011 Goals
Oct 20, 2011

It's hard to believe, but there are fewer than 100 days left to achieve 2011 goals! Are you on track...



Industry Voices

Guest Contributor
In a Recession, Dress Up To Cheer Up
Jan 20, 2010

A few weeks ago, I had dinner with Executive Apparel's president and its director of product development in Orlando, Florida....



The Shopping Benefits Of An AmEx Card

 
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Now the election is over so we can go from being bombarded with political ads to being bombarded with Christmas ads.

I have one very important tip for anyone buying electronics (or anything, but especially electronics) this year and it is not a typical "geek" tip. But it will save some of you hundreds of dollars.

This year, when buying anything electronic, purchase it on your American Express (and keep your receipt). All American Express cards offer the following 3 benefits that have saved me hundreds of dollars:

  1. 90 Day Return Protection. If you keep your receipt and original packaging, you can call American express return protection within 90 days of purchase and return any nearly any item up to $300.  Even if you used the item.  Even clothes as long as they appear "like new." (Some exclusions apply, but I've returned 100 percent of electronics with no problem).
  2. 90 Day Damage Protection. No matter what you did to the item, as long as it wasn't on purpose, tell Amex what happened, and you'll get a full credit. I completely ruined a $300 item within 60 days last year and they gave me a credit with no hassle.
  3. One Year Extended Warranty. When the manufacturer's warranty stops, Amex picks up for manufacturer covered items for up to 1 full year. So when the new USB drive you bought stops working on month 13 due to manufacturer defect, just call Amex and they'll pay for the warranty work or replace the item.

There are some cards that have some, and perhaps even all, of these benefits. So if you have one of those cards, use that one instead. I use Amex because I never have a problem with them and because 100 percent of Amex cards offer this benefit. Just be sure to keep your receipts either way, you need them to get the credit.

Happy shopping! (P.S. I'm a large).

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