Hannah's Misguided Musings

Hannah Abrams is the senior content editor for Promo Marketing. In her free time, she enjoys coming up with excuses to avoid exercise, visiting her hometown in Los Angeles and rallying for Leonardo DiCaprio to win his first second Academy Award. 

With March Madness gone, basketball fans are focusing on another basketball event: the 2017 NBA Playoffs. Whether it's to watch LeBron go for another ring or the Golden State Warriors' dream team, fans everywhere are ready for an exciting end to the 2017 NBA season. And, as per usual, all I can focus on are the…

While Pantone usually dictates the most popular colors of the year, the latest color trend seems to have been crowd-sourced. It seems that millennials are going crazy for a color subsequently dubbed "millennial pink." This is not your mainstay pink swatch, however. It features tones of peach, blush and salmon, and consumers are flocking to it…

March Madness is such a magical time. I'm probably only saying that because I'm currently winning my group's bracket challenge. Either way, we've got never-ending games, college rivalries and awesome mascots to hold our attention. What could be better than that? And, when you work in the world of promotional apparel, you tend to pay…

After numerous inspiring, eye-catching promotions came out of the Women's March, we knew the International Women's Day merchandise had a lot to live up to. But, we think it's safe to say that the promotions were even better than we expected, and we wanted to share our favorites with you. Keep reading for the 11 best…

There's nothing worse than spending countless hours brainstorming a new marketing campaign only to have it flop. But thankfully, your clients probably never had a marketing disaster as big as these. Recently, Reddit users put together a list of the worst marketing mistakes of all time, and I'm sharing some of the top ones with you. 1.…

In an effort to protect Planned Parenthood against proposed defunding, companies are stepping in to create promotional products with proceeds benefiting the nonprofit. Power and Light created a tote bag that went viral, and these Nasty Women T-shirts helped raise more than $100,000 for Planned Parenthood. Now, it seems the fashion world wants in on…

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