Apparel

The Golden State Warriors were undefeated going into the Dec. 12 matchup against the Milwaukee Bucks, but a few Bucks fans in the crowd were confident that the streak would end. Bucks fans donned "24-1" T-shirts, which turned out to be correct after the…

In the age of online streaming, it never has been easier to watch our favorite TV shows and movies. Now, thanks to streaming giant Netflix, it never has been easier to pause a show once a viewer falls asleep. Netflix released a design for socks…

Sometimes sports fans get more excited when the T-shirt cannon comes out than they do about the actual game (especially if the team isn't doing so well). It appears that rock stars are no different. In 2013, Sir Paul McCartney tried to catch a T-shirt at a Brooklyn…

These days, it’s next to impossible to walk out your door, look at your Twitter feed or go on the Internet without being hit in the face with a lightsaber. And it’s not just coming from the studio. Marketers and brands across all sectors are evoking "The Force" via robust licensing deals to drive results…

People usually have a favorite pizza place—whether it's a local joint down the street or a big-name chain. Now people who have Pizza Hut on speed dial can show their appreciation for the restaurant with Pizza Hut-branded items, like hats, T-shirts and skateboards. Pizza Hut…

Promo Marketing's Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership's absolute favorite. (Next up: We're thinking about our New Year's resolutions for 2016. We're thinking, "Make better jokes in the video battle.") Last week, Webb Company won for the fourth time, earning a…

Tervis Tumbler Company, North Venice, Fla., has opened a new retail location on the campus of Ohio State University. According to the Columbus Business First, this is the company's first Ohio location and its first shop located on a college campus. "This location will not only…

Delta Apparel, Greenville, S.C., achieved net sales growth of 2.5 percent for its 2015 fiscal year and 12.7 percent for the fourth quarter, which ended Oct. 3, 2015. The numbers have been adjusted for prior year period sales in its recently divested The Game, a branded collegiate headwear and apparel business that it sold to…

After much anticipation, "Star Wars Episode VII: The Force Awakens" opens in theaters this week. In all of the hype around the blockbuster, promotional items from T-shirts to fruits have hit shelves. Here are six "Star Wars" promotional items that stood out to us. 1. BB-8 Oranges One of the new droids that we've seen…

Promotional Incentives Inc., Cape Coral, Fla., celebrated its 25th year in the promotional product industry. The company specializes in embroidered apparel, award and recognition gifts, and branded office and household items. When a young, recently married couple—Jack and Lucy Costa—launched the company in 1990, the duo set up shop in a Cape Coral office, where…