Health & Wellness

The Life-Saving Solution: A Conversation with LifeVac Founder
March 6, 2023 at 10:32 am

Being an entrepreneur isn’t always about making money. For LifeVac founder Arthur Lih, it’s about making a difference. What if you had already built a successful business, sold it for millions of dollars, then on the cusp of retirement, you realized you could create something that wouldn’t just change someone's life, but it could save…

Frustration to Action: How Calloway Cook Revolutionized the Supplement Industry
February 6, 2023 at 10:23 am

Imagine quitting your job and risking it all to raise money, build a business plan on the fly, and create a company you believe can make a difference in people’s lives. Sound crazy? Well, that's exactly what the bold entrepreneur Calloway Cook did when he founded Illuminate Labs. The founder and active president of this…

More than a Buzzword: How to Cut Through Self-Care's Marketing Noise
November 28, 2022 at 8:00 am

When you hear the phrase “self-care,” what comes to mind? Maybe it’s sipping a piping cup of tea with a good book as the aroma of lavender fills the space around you. Or maybe it’s just one extra task you’re supposed to fit into an already busy schedule that includes work deadlines, meal prep and…

Planning for Holiday and Seasonal Promotions Year-Round
October 5, 2022 at 9:59 am

Labor Day weekend marks the unofficial end of summer and the unofficial start of the holiday season. That means it’s time to really think about holiday-themed gifts. We don’t like being those people who put up a Christmas tree seconds after the last trick-or-treaters leave, but from a business perspective, it’s best to begin sooner…

Bloody Brilliant: The Red Cross Is Giving Out 'Shark Week' Merchandise to Donors in July
June 30, 2022 at 10:44 am

To encourage donations of blood throughout July, the Red Cross is partnering with Discovery Channel to give people the opportunity to win an awesome "Shark Week" merchandise package. The merch includes a cruiser bike, a smokeless portable fire pit, a paddle board, a kayak and a $500 gift card. There's also a special T-shirt for anyone who donates July 21-24...

8 Promotional Product Ideas for Remote Workers
February 25, 2022 at 10:09 am

Some companies are finally gearing up for a return to the office, but many others are staying fully or partially remote, especially as a way to woo employees in a competitive labor market. Those companies will be in need of promotional products for remote workers. Give them the good stuff with these ideas...

It is OK to Have Down Days
February 21, 2022 at 11:59 am

It is OK to Have Down Days The truth is that we all have down moments and days. Sometimes our circumstances and life events are sad. It is OK to feel the emotions that come with those circumstances and events. I follow a number of motivational leaders on social media. I find myself wondering if…