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Editorial Director

Editor's Notes

By Nichole Stella

About Nichole

Nichole Stella is Editorial Director for Promo Marketing Magazine.

 

Mike's Blog

Michael Cornnell
Copyblogger and Why Your Writing Ability Matters
Aug 30, 2010

Copyblogger is a great writing advice website I've discovered recently. It's focused on advice for crafting effective business and...



Embellished

Kyle Richardson
The Kids Aren't Alright
Aug 18, 2010

The news talks about everything endangering our children: toxic toys, fattening fast food, etc. Yet no one addresses the real...



From the Pub

Matthew Barnes
Observations from the Road
Aug 5, 2010

As I wait to board the red-eye flight from Las Vegas to Philadelphia, I realize that I have a...



Industry Voices

Guest Contributor
In a Recession, Dress Up To Cheer Up
Jan 20, 2010

A few weeks ago, I had dinner with Executive Apparel's president and its director of product development in Orlando, Florida....



Test Drive

Charles Plyter
A Site for Sore Eyes (and Wallets)
Jul 29, 2010

I'm happy to announce Promo Marketing has just launched its very own line of distributor websites. The sites are...



TAKE THE MAKING MONEY QUIZ!

I pretty much squealed with delight when I discovered that there was a quiz inside, this one is the, “Do you have what it takes to be wealthy?” quiz.   Read More >>

Don't Throw It All Away American Apparel

I have to say this week's news highlighting the trials and tribulations facing American Apparel have been painful for me.   Read More >>

Companies Mentioned:

Is Fabric Getting Too Smart?

While fabrics in the performance and corporate apparel arena have seen some pretty cool developments in recent years, Nanosilver use might be one that needs a bit more research in regards to its long term effects.  Read More >>

Friggatriskaidekaphobia – Feeling Very Superstitious

Marketing "luckiness" (or unluckiness if you prefer) on Friday the 13th could be an awesome opportunity for a promotion, which of course would include promotional product sales. 
 Read More >>

Come On, Just Sell - Sales 101

I know that our industry is about selling. Whether it is higher price point
electronics or more reasonably priced value based products, the key to success is
moving imprinted inventory from the warehouse into homes and offices.
That's it, really there is nothing more to it. Or is there?
 Read More >>