PM News

Fruit of the Loom Names New CEO
December 2, 2016 at 12:46 pm

Fruit of the Loom, Bowling Green, Ky., has appointed Melissa Burgess-Taylor as the new chairman and CEO following former CEO Rick Medlin's death this week. Burgess-Taylor currently is the senior vice president of brand management and…

PM Video Battle: Maple Ridge Farms Versus Precision Laser Art
December 2, 2016 at 1:53 pm

Promo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. (Next up: The weather is in the 60s today, but there are rumors of snow coming to Pennsylvania soon. Make up your mind, nature.) Last week, Maple Ridge Farms secured its third…

iPROMOTEu Appoints Director of Vendor Relations
December 2, 2016 at 1:35 pm

iPROMOTEu, Wayland, Mass., appointed Catherine (Pilgrim) Kruse to the position of director of vendor relations. In this role, Kruse will work closely and cooperatively with industry vendors as she leads iPROMOTEu's vendor relations department. In addition to guiding the strategic direction of…

American Apparel Tells Factory Employees to Brace for Possible Layoffs
December 1, 2016 at 1:46 pm

Workers in American Apparel's Los Angeles factory say they've received written notice that they will lose their jobs on Jan. 7 unless the new buyer of the company (which looks to be Gildan Activewear at the moment) elides to continue manufacturing from the building. "We were told we have jobs until the 7th of January,"…

Starbucks Cups Printed With Wrong Name for Oregon Landmark
December 1, 2016 at 11:32 am

Apparently, geographical errors are a trend for promotional products in 2016. And, if there's one thing that end-users can't stand it's finding their states' icons misrepresented. Starbucks learned that lesson the hard way, according to The Oregonian. While Starbucks' holiday cups were met with resounding approval (for the most part), the company's Oregon-themed travel mug did…

A Look Into Costs Related to U.S. Manufacturing
December 1, 2016 at 2:38 pm

Manufacturing has been a hot topic of debate during the 2016 presidential campaign, and that surely won't slow down in the coming months, as President-elect Donald Trump has made domestic manufacturing…

Last Chance to Vote! PM Video Battle: Maple Ridge Farms Versus Bella+Canvas
November 18, 2016 at 1:56 pm

Promo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. (Next up: The weather is in the 60s today, but there are rumors of snow coming to Pennsylvania soon. Make up your mind, nature.) Last week, Maple Ridge Farms won again, and…

Transfer Express Offers Webinar on Four P's of Marketing for a T-Shirt Business
December 1, 2016 at 11:19 am

A new December webinar hosted by Transfer Express, Mentor, Ohio, focuses on the "four Ps of marketing" and applying them to a T-shirt business. The free, interactive online class will introduce viewers to the controllable building blocks that are foundational to an effective marketing strategy, and explore their implementation in the context of decorated apparel…