PM News

Chile Picking On Packaging In Battle Against Obesity
February 9, 2018 at 2:53 pm

Imagine, as an American consumer well-versed in the guile that companies call on to market their wares, heading to a supermarket to satisfy a serious cereal craving and not, for example, seeing Toucan Sam beckoning patrons to buy Froot Loops or Dig’em Frog compelling them to select Honey Smacks. Would their absence, or that of…

Jason Kelce's Colorful Speech and Costume Prompted Merchandise Immediately
February 9, 2018 at 3:04 pm

It's really amazing how some people can turn around a half second of life into a poster, T-shirt or promotional product. Something that resonates with an audience can become immortal if the right person can capitalize on it. We've written before about "micro-moments," or these tiny happenings that become memes and mainstays of the cultural…

Crystal D Celebrates Employees at 16th Annual WOW Day
February 9, 2018 at 2:20 pm

Crystal D, St. Paul, Minn., celebrated its 16th annual WOW Day on Jan. 19, 2018. The company named 18 new award winners at the event. WOW Day was designed to recognize the hard work and dedication of Crystal D…

Dunkin Donuts Will Phase Out Styrofoam Cups by 2020
February 8, 2018 at 10:14 am

Dunkin Donuts announced that it plans to phase out plastic foam cups across all of its stores by 2020. The franchise will start in New York and California this spring, replacing the styrofoam cups with new double-walled paper cups. This decision comes after Dunkin Donuts showcased some of its new stores in its hometown of…

An Inside Look at the Design Process Behind Disney's New Merchandise Collection
February 8, 2018 at 10:14 am

In order to create merchandise with cohesive designs, product developers used elements from the style guide including graphics, colors and patterns. Combining these elements with images of famous Disney landmarks and its most popular characters, developers came up with a wide range of products for the 2018 collection...

Signs.com Huddled 157 People Together to Draw NFL Logos From Memory
February 8, 2018 at 10:10 am

Thanks to their thrilling 41-33 Super Bowl LII victory over the New England Patriots, the Philadelphia Eagles soared higher than any other National Football League (NFL) franchise this season, and fans have helped the champions make merchandise history through their all-things-Birds purchases. Now that the nation knows of the depth of talent in the City…

Progressive Promotions Inc. Hires Vice President of Sales and Marketing
February 8, 2018 at 10:22 am

Progressive Promotions Inc. (PPI), Englewood, N.J., announced that it has hired David Capano as its vice president of sales and marketing. With more than 25 years of experience, Capano has built and led sales and marketing teams for both distributors and suppliers, at startups such as Brandfresh and Shoplet.com, and at industry veterans Vantage Apparel…

Elon Musk Has Raised the Bar of Promotional Advertising Forever
February 7, 2018 at 1:58 pm

Elon Musk is enigmatic to say the least. He's one of those incredibly rich guys who almost seems like a cartoon character. Everything he does is over the top because, well, he can. He's been compared to Tony Stark, the gazillionaire techie who splits his time as…

After the Doritos Debacle, Do We Really Need Gendered Packaging?
February 7, 2018 at 4:17 pm

While some products, such as tampons, are designed and packaged specifically for women, there are plenty of products that receive the same gendered treatment despite being relatively similar or even exactly the same. Take, for example, disposable razors and the so-called pink tax. While these razors look and work the same for men and women, ones that are pink and packaged specifically for women tend to cost more than those made for men...

Eagles Proving a Massive Merchandise Mover Thanks to Super Bowl Triumph
February 7, 2018 at 1:39 pm

Come tomorrow, Philadelphia figures to make every other city in the country (possibly the world!) green with envy, as millions of longtime fans and their bandwagon brethren will reward the Eagles for their Super Bowl LII triumph by flooding Broad Street and the Benjamin Franklin Parkway as enthralled victory parade attendees. As we approach the…