PM News

iPROMOTEu Adds Two Industry Veterans to Its Management Team
July 18, 2017 at 1:17 pm

iPROMOTEu, Wayland, Mass., announced that it has hired industry veterans Gary Goodhart and Guy Dupuis as directors of affiliate sales development. In this role, they will work with iPROMOTEu’s independent distributor affiliates (IDAs) to help them increase their sales and profitability. Both new hires have considerable experience working in the promotional products industry and, in…

Is Ethiopia the New Hub for Apparel Manufacturing?
July 17, 2017 at 2:39 pm

For companies who source apparel items outside of the U.S., countries like China and Bangladesh have been some of the primary origins. In recent years, Vietnam, Cambodia and other Southeast Asian countries have increased production.…

ThinkGeek Goes Detail-Heavy with 'Game of Thrones' Bags
July 17, 2017 at 2:18 pm

"Game of Thrones" is back, which has plenty of fans gluing themselves to the couch on Sunday night to transport themselves back to the exciting and violent land of Westeros. To celebrate, ThinkGeek is selling officially licensed "Game of Thrones" backpacks, which really go over the top in terms of detail and love of the…

Hub Pen Company’s Susan Su Promoted to Category Sourcing Manager
July 17, 2017 at 1:19 pm

Hub Pen Company, Braintree, Mass., announced that Susan Su has been promoted to the position of category sourcing manager. In this role, Su will have the strategic responsibilities to rationalize and expand Hub Pen Company’s product offering within the writing instrument category. She will work closely with different stakeholders within the company to ensure that…

Star Trek' License Plate, Frame Starts Controversy in Canada
July 14, 2017 at 2:36 pm

One Canadian "Star Trek" fan might find himself in the middle of a legal battle due to his license plate frame and vanity plate. Nick Troller, a Manitoba native, had a license plate frame that said "We are the Borg, resistance is futile," referring to a race of aliens from the "Star Trek" franchise. His…

Is This Sport Sleeve The Future of Promotional Wearables?
July 14, 2017 at 2:43 pm

The New York Yankees are teaming up with ZGuards to unveil a new sports sleeve with embedded technology. According to a press release, ZGuards is showing off its new ZGuards SmartSleeve on June 25 at Yankee Stadium. The sleeve covers the forearm, and absorbed sweat. It also includes the company's proprietary technology, so fans can…

An Industry Power Couple You Should Know: Julie and Dan Haar
July 10, 2017 at 9:20 am

Meet Julie and Dan Haar, Owners of Proforma Strategic Promotions. This husband and wife team is a dynamic duo in the promotional marketing industry, whose many accomplishments include over 1,200 percent growth in six years’ time. Want to learn about this power couple’s inside secret to rapid business growth and outstanding success?...