WHAT'S IN STYLE

Chance the Rapper Models 'Thank You Obama' Apparel
February 8, 2017 at 10:41 am

We already know that Chance the Rapper is a marketing genius. Now it seems he's using his marketing talents to bump a Barack Obama-themed apparel line straight to the top. 'According to Paste Magazine, Chance the Rapper has become to new face of Chicago-based designer Joe Freshgoods' "Thank You Obama" clothing collection. The line features…

Are Planned Parenthood Pins the Next Major Fashion Accessory?
February 8, 2017 at 11:09 am

In an effort to protect Planned Parenthood against proposed defunding, companies are stepping in to create promotional products with proceeds benefiting the nonprofit. Power and Light created a tote bag that went viral, and these Nasty Women T-shirts helped raise more than $100,000 for Planned Parenthood. Now, it seems the fashion world wants in on…

American Airlines Workers Will Protest New Uniforms
February 1, 2017 at 9:28 am

Hives and rashes—the name of a pop punk band, or the continuing issue American Airlines flight attendants are fighting? We've been following the American Airlines uniform battle for quite some time, and it's no closer to a solution than it was at the start. According to the…

Does Under Armour's Plummeting Stock Mean Athleisure Is On Its Way Out?
February 1, 2017 at 10:23 am

Under Armour did not have the best Tuesday. The company's shares plummeted more than 25 percent after the company reported its holiday sales and sales target for 2017, according to Fortune. Under Armour's disappointing earnings are leaving many wondering what happened? Could it be that athleisure is no longer in demand? Seemingly, it's actually the…

Apparel Brands Concerned Over Trump's Potential Border Tax
February 1, 2017 at 11:00 am

We told you about Trump's proposed 20 percent tariff on Mexican goods. This potential measure has many apparel companies concerned about its hypothetical impact on their earnings. According to the Los Angeles…

The Padres Will Pay Fans for San Diego Chargers Merchandise
February 1, 2017 at 10:42 am

The San Diego Padres understand your frustration over the San Diego Chargers' decision to move to Los Angeles. And because the Padres are now San Diego's only major professional sports team, they're trying to show the fans they care. According to CBS Sports, the Padres will allow Chargers…

9 Valentine's Day Promotion Ideas You'll Love
February 1, 2017 at 11:29 am

We know you're still settling into your post-holiday routine. It seems like just yesterday you were hanging the stockings on the fireplace and singing "Auld Lang Syne." But like it or not, Valentine's Day will be here soon, and there's nothing worse than waiting 'til the last minute to plan for it. If your clients…

Should You Be Worried About Amazon's Apparel Takeover?
January 25, 2017 at 10:16 am

With Amazon preparing to dominate the athletic apparel market, many are wondering if it will live up to the hype. Lately, Amazon has been setting its sights on everything from shipping to cashier-less grocery stores, and there are no signs of stopping. But apparel? Certainly the e-commerce giant can't disrupt an already over-saturated market, right? Wrong. Let's…

Why You Should Bet Big on Athletic Apparel
January 25, 2017 at 11:03 am

Athleisure, athletic apparel, sportswear, gym clothes—whatever you want to call it—it's a huge power player in the apparel market. Celebrities everywhere are jumping on the bandwagon, and you pretty much can't cross the street without seeing someone in these comfort looks. The question is, does the ubiquity of…