Halls & Company

As part of Print+Promo Marketing’s ongoing feature, Executive Perspectives, we get to know leading…

Workaholics. Office Space. The Office. All modern office-themed TV shows and movies lauded for their workplace accuracy, but also all with sets missing one major detail—promotional products.

Halls & Company, the Minnesota-based manufacturer of ID Line, Goodkind Pens and Prism Line, has adopted the PPAI Code of Conduct. By formally and publicly committing to ethical and responsible conduct, Halls & Company pledges that it not only has adopted standards for the safety, quality and integrity of its products and processes but it has also committed to respecting the rights of individuals and protecting the environment.

Halls & Company, PromoVision Palomino, Big Badge USA and SnugZ USA provide their top 10 tips for selling badges and lanyards.

HE INDUSTRY OFFERS distributors a variety of goods that can help them help their clients make the right moves before, during and after a trade show. Following are three steps informed distributors should take to ensure their clients’ shows are a success every time. BEFORE—Create a buzz with pre-show mailings. According to Eric Johnson, vice president of marketing and development at Halls & Company, Brooklyn Park, Minn., creating a buzz before the show is the first step in ensuring a great trade-show experience. He said sending a pre-show mailing containing half of a promotional product to a predetermined customer list, for example,

Halls & Company announced it has selected two companies to represent its product lines. In the southeast, states Jim McKinley of McKinley Promotional Marketing of Matthews, N.C. will represent the company and in the northeast states, they have selected Wayne Burden and Roberta Reiss of Northeast Marketing based in Cranston, Rhode Island. “Each of these companies has a tremendous amount of experience in their respective territories and a great deal of respect from distributors in their area.” said Eric Johnson, MAS vice president of sales and development. He added, “We look forward to these two companies helping us grow to the next level

IS THERE ANYTHING more American than baseball, apple pie and Chevrolet? Yes. And promotional products distributors will be glad to learn the item just might be the promotional button. Yes, that’s right, the promotional button. From the time of Abraham Lincoln and before, people have used it to tout causes from the fronts of their lapels. It’s a staple of both politicians and protesters, and more recently, its popularity as restaurant “flair” seems to be on the rise. No one will forget “I Like Ike,” or the more current button reference, “Potter Stinks!” Now though, with improved printing processes, customers can get their buttons

Halls & Company, Brooklyn Park, Minn., has added lenticular identification products to the company’s extensive line of full-color, personalized badges, signs, tags, vinyl and magnets. “We are proud to pioneer the production of identification products in this exciting, new medium,” noted Eric Johnson, vice president of sales and development. “Advertisers will be thrilled with the attention ID Line Lenticular products capture as they watch their messages flip, zoom, rotate, stand out in 3-D or display motion.” The products, dubbed ID Line Lenticular Products, are produced in-house. To accommodate smaller companies, they are available in low-run quantities, with minimums beginning as low as 100.

Halls & Company announced the company’s recent move to a new, larger 25,000 sq.-ft. facility, which is located at 7145 Boone Ave. North, Brooklyn Park, Minn., just five miles away from its former site in New Hope, Minn., where the company operated for 30 years. ”The added space and more efficient operations will allow us to effectively handle the continued growth we have been experiencing in the promotional products industry, as well as future company growth,” said Eric Johnson, vice president of sales and development. According to Johnson, in addition to the company’s digital printing, fabrication, engraving and die-cutting processes, the new facility’s larger size will