Points Of Light

Prime Line, Bridgeport, Conn., has completed its integration of supplier Points of Light, which it acquired in late April. Therefore, Prime Line now can accept orders and inquires for Points of Light, which has completed its move from Fairfield, N.J.

Prime Line, the top 50 supplier located in Bridgeport, Conn., today announced the acquisition of the Points of Light product line.

There's a reason why more than a billion dollars worth of promotional desk and office products are sold every year: They're effective. From sticky notes and pens to journals and mugs, the items we use during every workday are the perfect vehicles for promotional advertising.

Points of Light, Fairfield, N.J., announced the immediate appointment of West Coast Branded Solutions in California to represent the company in the Western states, including California, Oregon, Washington, Arizona, Utah, Nevada, Arkansas and Hawaii.

Points of Light announced the appointment of Big River Marketing in Missouri to represent the company in the Midwestern states, including North Dakota, South Dakota, Nebraska, Kansas, Missouri, Iowa, Minnesota, Wisconsin, Illinois, Indiana, Ohio and Michigan.

Points of Light has appointed industry veteran Brett Schaffer, CAS to the position of chief operating officer, effective immediately. Schaffer has 12 years of extensive industry experience, and most recently served as the director of operations for Soundline.

The SAAGNY Foundation, the non-profit charitable organization of the Specialty Advertising Association of Greater New York (SAAGNY), has announced its newly elected board of trustees.

This week, Promo Marketing is looking at the stories that defined 2011. In the fourth part of this series, we examine the major economic and natural events that occurred this year, and what they mean to the promotional products industry.

Points of Light has appointed Lancaster, Pennsylvania-based MVP Promos to represent the company in the Northeast, including Connecticut, Delaware, Maine, Maryland, Massachusetts, New Hampshire, New Jersey, New York, Pennsylvania, Rhode Island, Vermont and Washington, D.C.

Heavy rains caused by Tropical Storm Lee continued to batter the East Coast this week, causing flooding and mudslides across parts of New Jersey and Pennsylvania.