Vantage Apparel

Creating the Right Look
April 1, 2015

Decoration is one of the most important parts of an order. A decorated shirt offers something different than a plain shirt. It may seem clear-cut—place logo here—but it's more complex than that. What type of decoration works on this fabric? Which has the desired look the client wants? Where will the imprint make the most impact? We spoke to Vantage Apparel, Avenel, N.J., and Stahls' DFC, Masontown, Pa., to learn tips in five areas distributors should focus on when deciding the best imprint method for a client.

2015 Apparel Preview
December 1, 2014

As 2014 comes to a close, suppliers are gearing up for the next big things in style for the coming year. Here are some tips from industry professionals about what apparel items will be 2015's biggest hits in terms of fit, design, function and color.

Tests Show Toxic Chemicals in World Cup Products
May 21, 2014

Sporting goods giants Adidas and Nike have both hit back at claims that some of the football merchandise produced ahead of this year's World Cup in Brazil contains high levels of hazardous chemicals.

A new investigation by Greenpeace also says products from Puma were among 33 items including boots, goalkeeper gloves and the official 'Brazuca' ball, that contained a range of substances uncovered by independent laboratory tests.

Putting Pretty
March 1, 2014

Golf apparel has come a long way since a simple cotton men's polo. Now, the category is as complex and diverse as any other, full of its own distinctive features, decoration strategies, and style offerings for both men and women.

Take It from the Top
February 1, 2014

Selling apparel is completely different than selling hard goods. To answer some of your questions about selling wearables, Promo Marketing reached out to some of the industry's leading apparel suppliers. Here's what they had to say.

Best Dressed in 2014
February 1, 2014

Clothing: it's one of of the most apparent ways we express our personalities. When it comes to corporate apparel, there are more options than ever before. How do you navigate the seemingly endless garments on the market today and make sure your clients are best dressed in 2014?

Fabric, Fit and Fun: How to Sell a GREAT T-shirt
November 8, 2013

Why would someone choose one T-shirt over the other? Think about what would make you spend $25 on a shirt, and use that knowledge to help customers create unique and impactful apparel.