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February 2010

Promo Marketing February Cover

Another One Bytes the Dust

THEY ARE AMONG the only products we receive (sometimes at great expense) and immediately gush over them, embrace them and show them off to friends or even strangers. A year later, we decide the models we have are antiquated and...

Current Features

Presidents Day Promotions

THE UNIFORM MONDAY Holiday Act was signed into law on June 28, 1968, mandating that certain federal holidays be moved from fixed dates to specifically designated Mondays. Why, you may ask, would the government spend taxpayer time and money moving...

Sunny Days Are Here Again?

ACCORDING TO THE U.S. Travel Association, a nonprofit travel industry group based in Washington, the travel industry shed approximately 400,000 jobs in the past two years. This number is significant for a market that accounts for 7.7 million U.S. jobs...

Healthy, Wealthy & Well

HEALTH-RELATED MARKETING messages may be among the most persistent and ever-present of the modern era. Lose weight, eat right and quit smoking. Get six-pack abs, remember to wash your hands and watch out for restless leg syndrome. Try this new...