RSS More On Awareness

Prime Line Acquires R.O.I. Line by Source Abroad and Get It Global

January 13, 2014

Prime Line, the supplier based in Bridgeport, Conn., announced today two major acquisitions of established factory direct sourcing lines—R.O.I. Line by Source Abroad and...

9 Ways to Use Pantone's Color of 2014

Colleen McKenna December 11, 2013

Pantone chose Radiant Orchid as the color of 2014. Here are nine ways to use the floral hue in the New Year. ...

AAkron Line Partners With Hour Glass Calendars for Men's Health Awareness

October 28, 2013

AAkron Line has partnered with Hour Glass Calendars to raise awareness for men’s health. AAkron Line will be giving away free twelve-month 2014 wall calendars,...

Volunteerism, Work and Mixing the Two: A Distributor Shares Her Story

Michael Cornnell September 16, 2013

Jane Nelson-Halverson, owner of Dakota Promotions & Printing, describes her experiences volunteering for an abused adult resource center, which she also does some promotional work...

5 Invaluable Products for Fire Prevention Week

Elise Hacking Carr September 10, 2013

Did you know that Fire Prevention Week falls on Oct. 6-12? Raise awareness—and potentially save a life—with promotional products....

Cause for Alarm?

The Pink Ribbon Hat Clip with Ball Marker from BamBams LLC July 2013

It's been a rough year for Livestrong, and its ongoing problems could mean uncertainty for the promotional products industry. ...

Nike Cuts Ties with Livestrong, Will Stop Manufacturing Iconic Bracelets

Livestrong Wristband June 4, 2013

Nike, Livestrong's largest partner for the past nine years, has announced that it will stop producing merchandise for the foundation, including the famed yellow wristband...

Nike Chooses to Sever Its Ties With Livestrong

May 29, 2013

In the wake of Lance Armstrong’s admission that he used performance-enhancing drugs to win his record seven Tour de France titles, Nike took another...

How to Use Promotional Products After a Tragedy

Colleen McKenna May 8, 2013

Lessons in cause marketing from the road races after the Boston Marathon bombing. ...

Livestrong's New Logo: Are New Wristbands Next?

Kyle Richardson March 8, 2013

The Livestrong Foundation unveiled a new logo last week. Does this mean the company's iconic silicone bracelets are also due for a change?...