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In Memoriam: Howard Seegar, HTT Apparel

Howard Seegar May 1, 2014

Howard Seegar, founder of HTT Apparel, passed away on Thursday April, 24, 2014, at his Temecula, Calif., home, from illnesses suffered over the last few...

5 Wearable Promos for Baseball Season

Colleen McKenna March 4, 2014

Five apparel pieces fit for any stadium, team or any baseball-loving client to give away. ...

The New Cape for Super Heroes

Mary Ellen Sokalski, MAS February 26, 2014

The best thing we can do as garment counselors is to make our clients look like heroes to THEIR end-users. The perfect apparel category...

Supplier Changes Name to AAA Innovations, Relocates

February 10, 2014

AAA Umbrella/Satchels New York changed its name to AAA Innovations. Its headquarters also moved to a facility that is about 35 percent larger in Norwood,...

Scratch and Sniff Jeans Are Here: Is Other Outerwear Next?

January 17, 2014

Wired Magazine recently reported the existence of scratch and sniff jeans. Could Out...

Tip(s) of the Cap

Sportsman Cap & Bag's Alternative Outdoorsman Cap January 2014

The baseball cap has transcended the sport to become a fashion fixture in its own right. This kind of staying power should be reason enough for...

Columbia Sportswear Files Omni-Heat Patent Lawsuit Against Seirus Innovative Accessories

December 13, 2013

Outdoor apparel manufacturer Columbia Sportswear has filed a lawsuit against Seirus Innovative Accessories, a Utah-based outdoor gear brand, for allegedly infringing on Columbia's patent...

'Tis the Season for Giving at Charles River Apparel

November 25, 2013

Charles River Apparel is kicking off its third annual "'Tis the Season for Giving" campaign. The company is inviting savvy social media users to become...

Work Smarter, Not Harder!

PM101113_LisaLeBlanc_AshCity October 11, 2013

With today’s tough economy and overall tighter company budgets, it’s no wonder your clients are becoming more demanding and wanting more from you in a...

Promo Marketing Magazine's Augmented Reality Features for September

September 25, 2013

Promo Marketing is excited to announce the augmented reality features for its September issue. Click through to see what pieces have been digitally augmented and...