Eric Levin

Sean Norris is editor-in-chief for Promo Marketing. Reach him at snorris@napco.com.

Prime Line, the hard goods division of alphabroder, Trevose, Pennsylvania, announced the addition of two new retail brands to its assortment of drinkware products: Under Armour drinkware and Columbia drinkware. This new offering, which is already live and in stock at www.primeline.com, includes eight unique pieces...

Westporter Eric Levin recently offered Sunrise Rotary his lesson in entrepreneurship. Three years after graduating from college he walked away from a family business to start his own, outgrew two manufacturing facilities, won a coveted industry award, and, now, less than 20 years later, heads up a thriving $30 million business.

Levin joined Lebro Line, his father's advertising specialties producer in New York City in 1992, right out of college. After being unable to convince his father to expand, Levin left three years later and started Jetline, his own advertising specialties business, in his "cramped New York apartment."

Jetline has announced the reorganization of its Mid-Atlantic sales territory. Megan Erber, who has been Jetline's regional sales manager for the Mid-Atlantic since August 2010, will now be covering the state of New York in addition to New Jersey, Pennsylvania, Delaware, Maryland and Washington, D.C.

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