How to Add Shimmer to Any Promotion

I can now say it is officially the holiday season. Not because Thanksgiving and its many delicious leftovers have come and gone, but because retail stores have told me with their litter of glitter products. Sequins, rhinestones and powdered sparkles have coated malls, department stores and probably some of your orders. It's OK though, because glitter is awesome. I'm not talking Vegas-showgirl glitter. I'm talking Beyonce glitter talons awesome. Mindy Kaling knows that I mean.