Rock Climbing Gyms
This weekend, I was going outdoors, and knew it was going to be hot. I decided to take a large amount of water with me, so I went into my cabinet to grab the biggest drink container I could find. What I found impressed me. I found my 32 oz. sports bottle from Doylestown Rock Climbing Gym.
This impressed me because I hadn’t been to this gym since my son’s 8th birthday (perhaps even younger). It immediately brought back memories of the birthday party, including the many friends that came. I no longer live in Pennsylvania, or I might have just gone to the gym with the boys for “old times'" sake.
The power of promotional products is real. I kept this water bottle because it was reliable and never broke. I kept it because it was functional. I kept it because I liked the design. I kept it because it had meaning to me from the party even though I was not tied to the brand. I kept it and, even though I didn’t use it every day, I saw it often. I’ve used it several times over the last few years, but it was a stark reminder to me of the power of promotional products when I saw it most recently.
We work in a fun industry with great products that have a lasting impact. Promotional products create lasting impressions. Promotional products work.
Dale is a business leader who is best known for providing business-focused I.T. leadership. He believes technology is not limited to increasing efficiency, but is essential to driving revenue. Dale strongly believes having great people is the critical ingredient to success no matter how great your technology might be.
Known to many in the promotional products industry as a leading technologist, Dale is using his mix of business and technology to help drive the industry forward. One of the leaders and founders of the PromoStandards effort, Dale and others are working hard to address industry inefficiencies. Dale also is a board member of PPAI through 2018.