05/06 Editor's Note

“Shoot for the moon. Even if you miss, you’ll land among the stars.”

Les Brown – 1930’s era bigband leader of the Band of Renown.

have joined the Promotional Marketing team at a fresh and exciting time. After having reviewed the industry data from the Promotional Marketing statistics vault for the 2006 top 50 distributors, it is clear this is a booming industry, and there is no end in sight. In 2006, the top 50 distributors generated $267 million more in promotional product sales from last year, and the growth doesn’t stop there; it has trickled down into all aspects of the industry.