The Push to Portable
8 do’s and don’ts of selling in the new world of mobile computer accessories
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Worry about Reorders
Due to the mainstream popularity of portable and personal electronics, accessories are constantly in demand. Szymczak noted a strong reorder rate for OrigAudio. "We have about a 15 to 18 percent reorder conversion rate," he said.
Worry About Kid-Specific Products
"So many children at younger ages are exposed to the same technology as adults, the accessories tend to be the same," said Newell. "Focus tends to be a cross version of what would work for both children and adults."
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