Fielding Success
8 major-league tips to help your pitch to clients
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1. Plan in Advance
Brandreth gathers new ideas for promotional items year-round from vendors and other teams, but soon after the current season ends, the team crafts the next season's promotional schedule. "And we'll just kind of have a brainstorming session about what we think, what's out there, what's hot, what are the trends, what did other teams have success with, what did we have success with," he explained. "We're always going to do the staples—the T-shirts, the hats [and] we've been doing two bobbles a year for 10 years now."
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- Companies:
- LarLu Manufacturing
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Amanda L. Cole
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Amanda L. Cole is the editor-in-chief of NonProfit PRO. She was formerly editor-in-chief of special projects for NonProfit PRO's sister publication, Promo Marketing. Contact her at acole@napco.com.
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