A Lanyard's Layers
Beyond interesting decoration and material options, there are still plenty of logistical—and customer-service—distinctions between suppliers to make your buying decision a lot easier. Here are five ways you can figure out where to buy your lanyards from, and why.
1. Look for Variety in Product
A supplier who offers exactly one great lanyard ceases to be useful to you the minute a client wants "something a little different." If it seems like your lanyard business is going to be the kind that repeats, or you're getting the hang of selling them to similar buyers (say convention centers or hospitals), it's a good idea to work with suppliers with sufficient variety to sustain repeat sales. As an example (at the high end) of the kind of variety available, Marathon Mfg./Prestige Lines, a supplier based out of New Philadelphia, Ohio, that specializes in lanyards, offers over 10,000 lanyard combinations and variations. "[We] are the industry leader," said Frank Rocco, vice president of business relations for the company.
- Companies:
- Fields Manufacturing