AIA Corporation Launches New and Improved Corporate Website
AIA Corporation, Neenah, Wis., debuted a revamped, dynamically improved website today at its National Sales Summit in St. Louis.
After months of planning, gathering information and making Web design efforts, AIA Corporation now has a website focusing on the various audience member traffic it attracts. The website was developed in collaboration with the team at Neenah’s local website design agency, Stellar Blue Technologies, to design and build the new content on the site.
Guests will be able to easily navigate and locate information through pages characterized by user roles and needs. This website renovation is one of the last steps in AIA Corporation’s rebranding plan. The past year has seen updates in the AIA Corporation logo, color scheme, brand message, and now, this new website launch.
“Our goal was to develop an attractive site that would allow visitors to quickly obtain information custom to their needs, whether they are a supplier partner, promotional buyer, prospective distributor or potential employee,” said Jim Roccia, vice president of sales and marketing, AIA Corporation. “Graphics are crisp and clean, with unique site navigation features. We are very pleased with the finished product.”
“A project like this is no easy task, yet our brand specialist, Carol Moore, was eager to take this project on without hesitation,” said Stacey McConnell, manager of marketing strategy and execution, AIA Corporation. “Carol has been charged with polishing our brand, and has taken our overall vision to a whole new level with the website, not only with the new look of AIA, but also with the enhanced site navigation. Carol has done a great job rebranding our company within the industry, and will be incorporating this new look with other upcoming marketing advertisements and collateral.”
To view the updated website, go to www.aiacommunity.com.