AIA Network Sees Continued Growth in November
Earlier this year, Adventures In Advertising (AIA), Neenah, Wis., put a plan in place to build a strong foundation for accelerated growth while selectively adding to its network of owners. In the past six months, a total of 21 new owners have been chosen to grow the AIA network, with five added in November. The new affiliates are:
· Lane Allen, owner of Decatur, Georgia-based LA Brands
· Mike Dunaway, owner of Jacksonville, Florida-based PSI Direct
· Chris Jimenez, owner of Camarillo, California-based The Swag Source
· Bob Legge, owner of Orange, California-based Legge Marketing
· Marc Shubb, owner of Calabasas, California-based GNP Media
“When 2009 began, the promotional products industry was being hit hard by the recession and many distributors were looking at their options,” said Rebecca Kollmann, MAS, AIA director of business development. “We developed our growth plan based on adding owners selectively to ensure their success while maintaining the high level of support for which AIA is known. The strategy worked, and with the proprietary sales and marketing system implemented in January, we are positioned for even more growth in 2010.”
Neenah, Wisconsin-based Adventures in Advertising offers a promotional consulting opportunity for entrepreneurs who want to grow an independent business while being backed by extensive support resources. Founded in 1981, the company began offering franchises in 1994. Today, the AIA network has grown to more than 300 promotional consultants that help corporations and businesses develop marketing and advertising programs, select promotional products from top brands and build integrated marketing solutions.
For more information, visit www.aiagearedforgrowth.com.