Alliance Rubber Company Celebrates 90th Anniversary
Alliance Rubber Company, the company behind supplier Ad Bands located in Hot Springs, Ariz., announced today that the company is celebrating its 90th anniversary in 2013.
The roaring '20s may be long gone, but there is one device from that time that has flourished with the test of time—the Alliance Rubber Band. Since the arrival of Alliance Rubber Bands in 1923, the company's rubber bands have become a ubiquitous mainstay in offices, homes, schools and everywhere in between.
What started as a simple, practical, and reliable solution for everyday life has been transformed by the innovators at Alliance Rubber Company into a multi-faceted collection of more than 2,000 products and tools designed to hold your world together. Advancements such as their FotoFlex Wristbands, developed in 2012 to provide the world's first stretchable wristband that uses four-color imprinting of digital graphics, have extended the Alliance Brand's reach far beyond the home and office and into another new territory that allows customers to turn an ordinary rubber wristband into a mini-billboard for maximum promotional effect.
Today, Alliance Products are sold in more than 28 countries in a vast array of fun and functional colors, styles and sizes, including Brites, Advantage, Corner-to-Corner, Cable & Gear Wrapz & Strapz, Big Bands, Can Bands, SuperSize Bands, ProTape, Mail/Ship Products, and more.
"The Alliance Brand has always been about providing universal tools with unlimited versatility," said Bonnie Swayze, president and daughter of founder William H. Spencer. "By demonstrating a commitment to contemporary consumers' concerns, such as sustainability, the Alliance brand continues to introduce new and innovative solutions to the world as we celebrate our 90th anniversary. We hear on a daily basis from many people that life without these iconic products wouldn't be the same."
During this past year, the Alliance Brand further demonstrated its vast capabilities with introductions into the consumer packaged goods categories. Whiffers use the power of aromatherapy as a scented wristband that helps students retain the information they study and to keep calm while testing. The most versatile of any gripping product, Slip-On Grip adds comfort to the handles of any item and resolves issues with slipping, sliding, poor grip, or the need for more torque. Eraselet was created as a functional eraser that can be worn as a bracelet.
From industrial facilities to the big screen, art museums and YouTube, office desks and workshops, Alliance Products have become ingrained in the way people organize and express themselves around the globe. Alliance produces 13 million pounds of bands annually. Assuming an average band size of 3" by ½" and an average count-per-pound of 800, these bands could be laid end-to-end and easily encircle the globe 23 times.
For more information, visit www.ad-bands.com.