alphabroder Launches New 2015 Catalog

alphabroder, Trevose, Pa., recently announced the release of its U.S. 2015 catalog (buyer's guide). Offering premier brands and exclusive fashions in retail apparel, the 2015 catalog features 841 new styles in various sizes and colors.

New to this year's book is the addition of the complete assortment of Ash City brands, including North End Sport Red, North End Sport Blue, North End, Extreme and CORE365. Also launching is North End's Excursion collection and the new team-concept brand Team 365. Newly designed Quick Index pages allow customers to navigate quickly through the wide array of T-shirts and fleece styles, as well as the colors and sizes offered at alphabroder.

"This past year has been an exciting and progressive one for alphabroder, and our catalog's roster of new brands and collections are a result of those efforts," said Norm Hullinger, CEO of alphabroder. "All of these exciting enhancements continue to drive our commitment to providing our customers with the broadest assortment, deepest inventory, largest delivery footprint and the best shipping accuracy within the promotional and corporate apparel market."

New to alphabroder's proprietary lineup of premier brands is the highly anticipated Team 365 collection. Drafted with brand partners such as Alo Sport, Headsweats and Flexfit, the collection is aimed at providing teams with the best apparel in the industry, in team-approved colors, for the ultimate in team outfitting and branding.

North End's new Excursion collection was designed for the active-corporate consumer, and inspired by retail outdoor and travel brands. Recognizing the continued upward trend in outdoor and active lifestyle apparel, the new Excursion collection brings technical fabrics and silhouettes, along with true performance features, to active-minded customers looking for different options in corporate outfitting and branding. Colors in the collection (such as stone, rust, crystal blue and navy) also tie in to styles within the Devon & Jones line, creating a total solution to corporate outfitting needs by offering both active-inspired and classic corporate-inspired designs in a consistent color palette.

To complement the brand assortment mentioned above, other exclusive fashion and retail brands available in the 2015 alphabroder catalog include Bag Edge, Big Accessories, Econscious, Ful, Heatsweats, Marmot, Russell Athletic and Tie Dye.

For more information, visit www.alphabroder.com.