The AlphaGraphics system has helped franchisees communicate the benefits of new digital products to their clients through ongoing training. AlphaGraphics of Idaho Falls owner Lynn Nelson, who converted his independently owned print shop to join AlphaGraphics, said the support of the franchise network has allowed his center to "grow faster than we ever could have on our own."
Rob Halverson, owner of AlphaGraphics of Chicago North, said the robust marketing services equip his sales team to operate as extensions of clients' marketing departments. "Right now, we can provide everything from e-commerce solutions to mobile marketing, and we're excited about the future as the AlphaGraphics brand continues to evolve its marketing expertise," said Halverson.
In January 2012, AlphaGraphics was purchased by an affiliate of Blackstreet Capital Partners II, a private equity fund based in Maryland. Since the acquisition, AlphaGraphics has recommitted itself to increasing sales and profitability at the center level, as well as further developing its franchise development efforts.
For more information, visit www.alphagraphics.com.





