Amazon Sets Sights on Drone Delivery
Last week Amazon CEO Jeff Bezos announced his latest project to Charlie Rose on “60 Minutes.”
“I know this looks like science fiction. It’s not,” Bezos said as he revealed two octocopters.
The devices, also referred to as “drones” or “unmanned aerial vehicles,” are the next form of Amazon delivery, called Amazon Prime Air. The package-carrying drone will arrive within 30 minutes of the purchase, Bezos said. He expects each drone to be able to carry up to five pounds, which accounts for 86 percent of Amazon’s deliveries, and travel by GPS coordinates to a destination within a 10-mile radius of an Amazon fulfillment, aka distribution, center, allowing this form of delivery to be more prominent in urban areas.
Amanda L. Cole is the editor-in-chief of NonProfit PRO. She was formerly editor-in-chief of special projects for NonProfit PRO's sister publication, Promo Marketing. Contact her at acole@napco.com.