American Apparel Acquires Surf Brand Warriors of Radness

Promo Marketing has learned that American Apparel, the Los Angeles-based apparel supplier and manufacturer, has acquired California beachwear brand Warriors of Radness.

In an email sent out over the weekend, representatives from Warriors of Radness explained that the surfwear company had reached an agreement to sell its business to American Apparel. "My old friend Dov Charney and his American Apparel Company have adopted the the unruly West Coast bastard stepchild of California Style: Warriors of Radness," the statement reads. "We now have the muscle of an almost $600 million dollar behemoth of garment manufacturing behind us."