Geiger Adds New Division Sales Vice President

Geiger, Lewiston, Maine, has hired Sarabeth Anderson for the position of division sales vice president for Geiger West Coast effective Jan. 1, 2018.

Anderson has worked in the promotional products industry for more than 12 years. Most recently, she served as director of strategic and national accounts for Pro Towels. Her industry experience spans both supplier and distributor channels, having held positions with multiple industry companies, including Logomark, Bag Makers and BDA.

Anderson was honored with a PPAI Rising Star Award in 2013, has been a RAC delegate, and is active in Northwest Promotional Marketing Association (NWPMA). Anderson holds a Bachelor of Arts from Central Washington University.

“We are excited to have Sarabeth join our sales management team,” said Jim Habzda, senior vice president of sales and marketing for Geiger. “Sarabeth’s diversified experiences will benefit her sales region and our sales partners.”

For more information on Geiger, visit www.geiger.com.