Ariana Grande Expands Entire Merchandise Line Sizing to 3XL After Tip from Friend
Ariana Grande has made her merchandise offering a little more inclusive after Daniel Franzese, known for his role in “Mean Girls,” told the pop star that none of her items were in his size.
Grande and Franzese go back a few years, so it was easy for him to reach out to his pal via Instagram to basically say, “Hey, I want to support you by wearing your merch, but I physically can’t.” (We’re paraphrasing.)
After that, Grande sent “two gigantic moving boxes, huge boxes filled with all of her merch in 3XL, and then everything else in all other sizes," Franzese told Yahoo.
Franzese obviously isn’t the only person who wears larger sizes, so Grande expanded her whole merchandise line to include 3XL. It’s a smart move for anyone trying to market themselves. Why wouldn’t you want to reach more people, and appeal to as many fans as you possibly can?
We're seeing this more often in fashion and sportswear, as companies include gender-neutral fits and more sizes to fit different body types. For Grande, it took the gentle nudge of a friend, but hopefully this inspires other artists and apparel companies to offer more sizes, too.