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Sean Norris
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An overwhelming number of those expensive commercials are for cars, and there's a good reason so many auto manufacturers are willing to shell out all that cash: Pretty much everybody drives—90 percent of American travelers, according to a 2005 ABC News report.
And what do all those drivers need? Anger management classes for coping with road rage, yes, but also tire gauges, sun shades, trunk organizers and more. We can't help with that first part, but we can give you some tips and promotion ideas for selling automotive products.
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- Companies:
- Handy Industries
- K&R
- Superex Line
E
Sean Norris
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Sean Norris is editor-in-chief for Promo Marketing. Reach him at snorris@napco.com.
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