Tap into Profit
Bar and restaurant products go for the gusto
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THE DECOR, AMBIENCE, music and human anatomy are major factors for both fine-dining aficionados and marathon bar-hoppers when selecting establishments from which to indulge in weekend-long merrymaking. While these eye- (and ear-) catching ingredients work in tandem to draw patrons into dimly lit, neon-laced nooks and crannies, truth be told, it is spirited drinks, such as beers, wines and cocktails that keep frolickers there. However, besides the overabundance of wine and spirits, there also are a host of promotional items that serve to attract party-goers from tavern to tavern, ultimately attracting them to advertisers’ brands.
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