Bodek & Rhodes Contest Winners Announced
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Nearly 200 entries were
submitted for Philadelphia-based Bodek & Rhodes’ first “Best Decorated UltraClub Contest,” which was created to recognize outstanding decoration achievements and to discover how the company’s private-label UltraClub line was being used in the market.
“The contest was both exciting and a source of learning for us,” said Mary Ellen Hudicka, director of marketing communications. “From all the entries, we were able to get a clearer picture of how our customers are using UltraClub products for their promotional and decorating objectives. We can now use this information to enhance our marketing initiatives, support our customers’ sales and further develop the line.”
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