Bodek & Rhodes Contest Winners Announced
Nearly 200 entries were
submitted for Philadelphia-based Bodek & Rhodes’ first “Best Decorated UltraClub Contest,” which was created to recognize outstanding decoration achievements and to discover how the company’s private-label UltraClub line was being used in the market.
“The contest was both exciting and a source of learning for us,” said Mary Ellen Hudicka, director of marketing communications. “From all the entries, we were able to get a clearer picture of how our customers are using UltraClub products for their promotional and decorating objectives. We can now use this information to enhance our marketing initiatives, support our customers’ sales and further develop the line.”
Seventeen prizes were awarded, with the Grand Prize of $1,000 in UltraClub merchandise awarded to San Diego-based California Embroidery. The winning entries will be showcased on the company’s Web site,
www.bodekandrhodes.com, and in the 2007 UltraClub catalog, scheduled to be released in September.
Introduced by Bodek and Rhodes in 1992, the UltraClub line features 16 distinct collections and more than 140 styles, including polos, wovens, outerwear, headwear and aprons.
For more information, call (800) 877-9911
or visit www.bodekandrhodes.com.