Bodek and Rhodes Takes on Entire Next Level Catalog as Exclusive National Wholesaler

When Philadelphia-based Bodek and Rhodes began offering select styles of Next Level Apparel as the brand's exclusive national distributor in 2010, the company sought to engage a younger, contemporary market. With one year's success with just nineteen of their styles, Bodek and Rhodes has now announced that it will expand its offering to include the entire Next Level line of 36 styles and dozens of colors.

"Next Level styles have been some of our hottest sellers," said Mike Rhodes, president. "This brand gives our customers super-soft apparel in modern, youthful fashion, with stand-out colors at a great price point - it's no wonder our customers are talking about it."

Rhodes continued to explain why the company, which traditionally introduces new styles with their yearly catalog in January, is adding inventory of Next Level ahead of schedule: "Young, contemporary fashions are growing so fast that we want to make sure our customers can be part of it. Decorators and promotional products companies are learning what the movie and music industries have recently learned-that one of the markets spending the most money is young people, teens through early twenties, who have disposable income."

Bodek and Rhodes, a leading national wholesaler of imprintable activewear, has five warehouses across the country, and will stock Next Level in each. "We have a superb relationship with Next Level," said Rhodes. "And because we're working so closely with them, our inventory positions are very strong to make sure our customers can get these great styles in the quantities they need quickly. We have tractor trailers arriving now, and all the additional styles will be filled in within the next few weeks."

For more information, visit Bodek and Rhodes' website.