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"After listening to our customers and examining the polo market trends, we wanted to round out the UltraClub polo ensemble with a high-end premium segment, as many of the retail brands are known for," said Hal Rhodes, vice president of purchasing for Bodek and Rhodes. "By focusing on two important categories, luxury and performance, we created a line of garments that truly are best-in-class ... the 'Platinum' name is simply a natural representation of how superior these shirts are."
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- Bodek And Rhodes
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