Brand Fuel Adds to Sales Force

Morrisville, North Carolina-based distributor Brand Fuel Inc. has recently strengthened its account executive team with the hire of Blake Hardin. Hardin will concentrate on developing Brand Fuel's client base through sales efforts.

With more than 20 years experience in marketing, advertising and communications, Hardin brings a proven track record of success to Brand Fuel. Prior to joining the Brand Fuel team, Hardin co-founded the Hardin-Bowles Agency, a full-service marketing firm, and has serviced such recognizable clients as Bank of America, Goodyear, Holiday Inn, McDonald's, Shoney's and Subway. He has also held an adjunct professorship in advertising at the University of West Florida, his alma mater. Since moving to the Triangle area in 2001, Hardin has been instrumental in the reestablishment of the local chapter of the American Advertising Federation, and has held advisory positions with The Raleigh Chamber, and Haven House Services for runaway youths.

"Blake's deep marketing experience and understanding will add value to the continued success and growth of Brand Fuel and our clients," said Danny Rosin, president of Brand Fuel. "We are very excited to have him join our team."

About Brand Fuel
Brand Fuel is a full-service promotional products agency located on the edge of North Carolina's Research Triangle Park, with additional offices in the heart of downtown Norfolk, Virginia and Charlotte, North Carolina. Equipped with a showroom and full-service art, marketing, fulfillment and web services departments, Brand Fuel provides turnkey specialty advertising services ranging from the selection and design of high-quality products to online storefronts. With approximately 1,500 active clients, the 14-year-old company has risen into the top 2 percent of its industry in terms of revenues. Brand Fuel's client base includes SAS, Quintiles, KPMG, Blue Cross Blue Shield of N.C., Capital One, Stock Building, Norfolk Southern, USO and Brew Thru.