How To Sell Retail Brands
One shouldn’t underestimate the importance of using well known brands in promotions. Big names will help draw end-users for more reason than just the prestige associated with the name. The business world is often thought to be dry and uptight. Authentic brands, such as Nike, Lacoste and Tommy Hilfiger, drive demand and create excitement within the corporate environment.
End-users will be wearing a piece of logoed apparel in conjunction with other clothing; this is an opportunity to create additional sales by suggesting matching garments. Offering authentic retail brands along with private label and activewear products opens up a multitude of opportunities within your customer base. Performance-based products is a category that is underserved in the industry. Retail brands, such as Nike, allow you to offer technical features others can’t. Don’t neglect the varying styles and utilities offered by any one brand.
Retail brands have consistent sizing that many people are familiar with. Women understand retail sizing. They are more apt to purchase and pursue retail brands such as Tommy Hilfiger, Lacoste and Nike, where they know they’ll find the right fit.
With the introduction of Nike Activewear, River’s End offers several apparel sets that can be sold to corporate clients. These combinations of tops and bottoms provide a new twist with which to approach your customer, providing huge impact and ultimately increasing sales.
Retail brands also entice consumers with color. Color provides option and opportunity.
Retail brands like Nike, Tommy Hilfiger and Lacoste allow you to maximize profits. Customers will find the retail brands and private label products offered by River’s End are ticketed with a retail price. This allows you to buy the products at our low price and turn around and sell them at retail prices.
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