Calvert Associates Merges with Apex Advertising
Calvert Associates, a distributor located in Timonium, Md., announced this week that it has merged with Apex Advertising of Lancaster, Pa. Calvert Associates' office and staff will now operate as a branch of Apex Advertising, and company president Rick Isphording will join Apex Advertising. Terms of the deal were not disclosed.
"Calvert Associates has been a long-time friend of Apex Advertising, and their potential for market expansion and increased sales fit the Apex growth pattern perfectly," said Frank Rauch, chief executive officer of Apex Advertising. "Rick Isphording and his team bring great tradition, loyalty and industry recognition to Apex, and we are very proud to be associated with them as we move into the future."
Isphording said that the deal would allow Calvert Associates' staff to focus on selling. "We want to use the 'prime time' of our selling careers to maximize our sales and earnings potential," he said. "Frank's professional staff and the superior tools at Apex give us the right selling advantages to do so."
Apex Advertising has been in the business for over 20 years. The company recently was recognized as the 2013 Distributor of the Year by the Philadelphia Area Promotional Products Association. For more information, visit www.apexadv.com.